Four collegians interned with Lowcountry Land Trust this summer across all aspects of programs and administration. You can read more about their unique experiences by clicking here.
As summer draws to a close, we are thrilled to feature Kelly Newton, a rising senior at the College of Charleston, who spent her summer as the communication and outreach intern at Lowcountry Land Trust. Passionate about both marketing and sustainability, Kelly found the perfect opportunity to make a difference by contributing her skills to a cause she deeply believes in.
Lowcountry Land Trust’s mission to protect landscapes and waterways forever resonated with Kelly, recognizing the significance of conserving the region’s natural beauty and cultural heritage amid ongoing development. The organization’s commitment to nurturing the relationship between people and place aligned perfectly with Kelly’s values, driving her dedication to the summer internship.
As the communication and outreach intern, Kelly worked closely with Victoria Bock, the communications director at Lowcountry Land Trust. Her role involved creating campaigns for upcoming events, enabling her to craft impactful messages and materials. This experience gave her insight into nonprofit communications and highlighted the importance of compelling storytelling in spreading the organization’s mission.
Beyond campaign development, Kelly also coordinated various outreach initiatives. She contacted farmers markets and coordinators of upcoming events, striving to connect Lowcountry Land Trust with the local community. This hands-on engagement gave Kelly invaluable experience in building relationships and fostering connections to raise awareness about the organization’s work.
Among the highlights of her internship, Kelly’s favorite part was witnessing the language and creative elements of Lowcountry Land Trust marketing campaigns come together. Being able to contribute to the process of shaping the message and materials ignited her passion for effective marketing with a purpose. As she eagerly awaits the organization’s future events, Kelly can’t wait to witness her efforts making a tangible impact.
As a marketing major with a minor in leadership for sustainability and a certificate in cultural sustainability, much of her coursework previously centered around corporate and for-profit marketing. However, her internship opened her eyes to nonprofit marketing and communications, where she can harness her skills in support of a mission.
With a newfound sense of purpose and direction, Kelly envisions a career path that merges her passion for marketing with her dedication to sustainability and conservation. She hopes to utilize her skills to raise awareness, mobilize communities, and support causes close to her heart, much like she did at Lowcountry Land Trust. We wish Kelly all the best in her future endeavors. We are confident that her experience at Lowcountry Land Trust will continue to guide her toward a fulfilling and impactful career.
We will be accepting intern applications for next summer in February of 2024. If you would like to receive more information about upcoming internships when it is available, please sign up for our email list.